The fruit output of Taichung Lishan peach is the top domestically. It’s sweet and juicy so it is loved by a lot of consumers. Taichung City Government has assisted the Heping District Office to conduct the promotional activities of peach and Lishan tea hong which will be launched on 27th July. Mayor Chia-lung Lin today(18th) has announced the new name of Lishan ambassador of tourism as「la Tao tao」. Mayor Lin said, Lishan peach owns the top rank on both the quality and quantity and Lishan tea has been coached by the City Government to be recognized with the certification mark.「Lishan la Tao tao」will be a familiar name to everyone and please purchase as many as you like.

「2018 Lishan peach • happy green life day press conference」was conducted today(18th) at the hallway of Council Building on Taiwan Boulevard. Mayor Lin was accompanied by the Deputy Mayor Guang-yao Chang, Director of Agriculture Bureau Jun-hsiung Wang, Director of Tourism and Traveling Bureau Shen-shan Chen, Chief of Heping District Jian-tung Lin and Deputy Chief of Houli District Da-chun Chang to be present in the conference. Mayor Lin awarded the gift boxes of peach to Hsiang-yun Hsieh, the author of name of Lishan ambassador of tourism. The mascot was designed with the images of owl and peach so it’s very lovely and eye-catching. Meanwhile, the mascot of Flora Expo, Love, was participating in the event to share the joys with everyone.

Councilor Su-jen Chiu, Su-hua Chen, Ya-ming Chang, Joao-guo Chiang, Tien-shen Li, Jin-fu Hung and Chief of Tri-mountain national scenic area management office Joan-hsiung Ko, Chief of Shei-pa National Park management office Rei-chang Cheng, Tourism Bureau, Ministry of Transportation and Communications, Deputy Director of Taipower Dajia river power plant Ruei-bin Lin, and Director of Fushoushan Farm Jia-chang Wu etc. have joined in to celebrate. Some other representatives from the offices of Legislator Wan-Jen Chang-liao, Hsin-Chung Ho, Hsiao-yen Lu, Chi-chen Chiang, and Councilor Mei-Chung Ong, Ming-chen Ho, Min-yen Hsieh, Shi-jou Liu, Chin-yun Su, Yuen-hung Ju, Kong-jin Cheng, Cheng-hsien Chen were there as well.

「Lishan la Tao tao！」Mayor Lin dressed in the fruit suit to attend this meeting and said, both the quality and quantity of Lishan peach are the first class; Lishan tea has won the certification mark after coached by the City Government. Since a series of promotional activities were introduced, Lishan ambassador of tourism has aggressively promoted Lishan peach to everyone. In order to attract more tourists to visit Lishan and love the great taste of the peach after taking a try, the ambassador has been officially named as「la Tao tao」. We’d like to invite everyone to come here to taste peach and tea, to experience the local featured cultural and agricultural products, and to enjoy the LOHAS in Taichung.

Director of Tourism Bureau, Ministry of Transportation and Communications Tri-mountain national scenic area management office, Mr. Ko said, Lishan grows not only peach and Lishan tea but also the other agricultural products like cabbages and others; meanwhile, it’s a good summer resort with farms planting beautiful flowers. This year, the Central cross-island highway shortcut is expected to be opened for use successfully, the pedestrian flow could be reaching 500 people per day then to be aimed for 180 thousand people per year. With the current annual visitors of 500 thousand people to Lishan, the annual visit flow would reach around 700 thousand and march to the vision of million people.

Chief of Heping District Jian-tung Lin said, Heping District has gradually established the foundation with efforts of the Heping project initiated by Mayor Lin. Now there are two farms in Lishan area whereas there is a power plant aside the Dajia river. Besides, Kumuan hot spring has been well known internationally. All these aches were completed by working with the Tri-mountain national scenic area management office, Tourism Bureau, Ministry of Transportation and Communications. The peach of this year is great in quality and owns the top outputs domestically so it’s heavily promoted with the name of Lishan peach in 48 chain stores of Funcom supermarket under the collaboration project with them.

A series of 「2018 Lishan peach • happy green life day press conference」activities, including the Indigenous concert, Lishan water footprint hiking, peach opening party, green life concert and peach closing night etc. will be launched at the square in front of Lishan hotel one by one. There will be featured cuisines, games, lucky draw with points collecting and the show of the singer Hsin-jay Chang arranged to make the activities interesting. Another event to be held on 11th August at the Wiquan parkway,「Lishan tea ceremony • tea time on Wiquan parkway」, will introduce Lishan tea to all the people; 10 features reflected in 4 kinds,「Chinese style, Zen style, Indigenous style, vogue」, of seats with sea set to match with the special tea ceremony and some delicate tea desserts, flower arts, calligraphy and music will bring the tea lovers an unforgettable Lishan spring tea festival.

The officer of Agricultural Bureau said, the climate and environmental conditions of Lishan area in Heping District are very good for the temperate fruits, like the Lishan peach with short harvest season, it’s plump with beautiful red color and strong aroma in addition to the soft and juicy pulp. It’s melting in the mouth right away after the bite. It’s abundantly harvested during July and August with 500 hectares of planted area. The annual fruit output can reach 6,153 tons which is the first ranked domestically. As to Lishan tea, its aroma is gentle and elegant with a mellow aftertaste.

In addition, we’ve collaborate with the Lions Clubs International 300-C2 division to conduct a health hiking and cleaning the mountain activity for environmental protection; also, we’ve cooperated with the Water Resources Agency, Ministry of Economic Affairs, to promote the topics about the importance of water resources. Please visit the event Facebook or call to 04-23728865 for more details.